Your competitors in the Auto Insurance market are bidding for the same customers right now.

We know — because we tracked them.

We ran thousands of searches across the US auto insurance market. We recorded every ad, every competitor, every keyword. Your business appeared in our data.

Below is a sample of what we found — and what your competitors would rather you didn’t see.

See What We Find in Your Market
Proprietary Research

We track what matters and surface what your ad agency will never show you.

Data You Cannot Find Anywhere Else

This intelligence comes from watching the entire market — every advertiser, every search, every location.

Current Market Research

This data was gathered by running thousands of searches across the market. It reflects advertising activity during the research period.

What Your PPC Agency Cannot See

Your agency works inside your Google Ads account. They optimise your campaigns, manage your budget, and report on your performance.

What they cannot see — and will not tell you — is what every competitor in your market is doing across every keyword, every location, every hour of the day.

That intelligence does not live inside any ad account. It lives in the market. And this is where we track it.

MARKET SNAPSHOT — March 2026

Auto Insurance Market Intelligence

This data reflects advertising activity recorded in the US auto insurance market as of March 2026.

The Scale of Competition in Your Market

Every search your potential customers make is being actively contested. This snapshot shows the volume of advertising activity we detected.

SERP results after 4,284 searches

38Advertisers
3,564Google Ads
0Shopping Ads
338Organic Map Listings
0Service Ads
55%Ad Extensions

The numbers reflect the research period.

Start With Your Own Market Analysis

Where We Found Them

Locations Tracked Across the Auto Insurance Market

Every pin on this map represents a location where we found active advertising in the auto insurance market. The spread tells you how broadly — or narrowly — your competitors are targeting.

Locations (51)

AlaskaHawaiiNevadaOregonCaliforniaAlabamaArkansasColoradoConnecticutDelawareDistrict of ColumbiaFloridaGeorgiaIdahoIllinoisIowaKansasKentuckyLouisianaMarylandMontanaNew MexicoUtahIndianaArizonaMichiganWyomingMinnesotaMaineWest VirginiaNorth CarolinaPennsylvaniaMississippiMissouriNebraskaNorth DakotaOklahomaSouth DakotaTennesseeTexasWisconsinNew HampshireOhioRhode IslandSouth CarolinaVermontVirginiaNew JerseyMassachusettsNew YorkWashington

Location data from the research period. Updates as the market changes.

“Every keyword without a strategy is a keyword you are funding for someone else.”

The Keywords Your Customers Are Using

Search Terms That Drive Decisions in the Auto Insurance Market

These are the search terms buyers in the auto insurance market use when they are ready to make a decision. The data shows how aggressively each term is being targeted.

Keywords

2

KeywordsFrequency
auto insurance j
2,757
car insurance
2,285

Related Keywords

15

Related KeywordsFrequency
Full coverage car insurance
1,147
Car insurance quotes
818
Car insurance near me
811
Car insurance cheap
792
Car insurance Progressive
788
Cheap auto insurance
715
Car insurance State Farm
693
Car insurance companies
666
Root insurance
578
Buy auto insurance online instantly
550
Auto insurance quotes
502
Travelers auto insurance phone number
500
GEICO Insurance
233
Full coverage car insurance quotes
229
Car insurance GEICO
213

The gap between the terms with the most searches and those with the most ads tells you where competitors are overinvesting — and where gaps remain.

Start With Your Own Market Analysis
“The businesses appearing most consistently are not necessarily spending the most — they are spending the smartest.”

Who Is Dominating the Auto Insurance Market

The Competitors Appearing Most — Ranked by Frequency

This chart shows which businesses appeared most consistently across every search we conducted — and by how much. Frequency of appearance, not budget, is the true measure of competitive presence.

progressive.com
1,243
nerdwallet.com
783
insurify.com
704
geico.com
698
libertymutual.com
408
compare.com
324
usacarinsurance.com
161
insure.com
153
thezebra.com
103
statefarm.com
83
aaa.com
80
allstate.com
65
lemonade.com
48
directauto.com
36
amica.com
34

A partial view. The bespoke report maps every competitor to every keyword across every location.

Get a Call Built Around Your Market

What Your Competitors Are Actually Saying

Pieces of Unique Ad Copy Found in the Auto Insurance Market

These are real ads running right now in the auto insurance market — written by your competitors, paid for by their budgets, tested against your potential customers. This is what they see before they choose who to call.

geico.com

www.geico.com/landingpage/go558/

Switch & Save With GEICO® Now | Affordable Auto Insurance

GEICO®’s Car Insurance Quotes Are Personalized For You. Get a Quote Now. Get a Free Quote & Discover How Much You Could Save with GEICO® Today.

nerdwallet.com

www.nerdwallet.com/m/insurance/auto-insurance/compar…

Compare Auto Insurance

Side-By-Side Comparisons — 1.5 Billion+ Auto Insurance Rates Analyzed By Our Team Of Experts. Find Your Best Rate.

compare.com

www.compare.com/compare-lp-3

Cheapest Auto Insurance – Side by Side Price Comparison

Top Quotes for Mar 2026. Get Your Easter Quote. Car Insurance Online Quote Now. March 21- 2026. Don’t sacrifice coverage for cost.

compare-cheap-insurance-quotes.com

compare-cheap-insurance-quotes.com/router/

Compare Rates Side-by-Side – Cheapest Rates in 2 Mins

Save $700 (or more) per year on car insurance today

military.com

insurance.military.com/form

Cheapest Military Insurance – Top Insurance Providers

Auto Insurance Options For The Military Community. Save 15% Or More Off Your Current Rate.

progressive.com

www.progressive.com/lp/auto-compare/

Affordable Auto Insurance

Compare Auto Insurance Rates — 4 out of 5 New Customers Recommend Progressive®. Switch & Start Saving Today. Online Quoting.

insurify.com

insurify.com/rlp/145

Compare Prices Side By Side – Top 10 Best Insurance Rates

Insure Auto. Compare 12+ quotes. Top 10 providers. Quotes in 5 minutes or less.

lemonade.com

www.lemonade.com/car/pay-per-mile

A New Kind Of Car Insurance | No Phone Calls- No Agents

Free online quotes 24/7 — Don’t overpay for car insurance. Car insurance that’s easy on your wallet- easy to use- and incredibly easy to sign up for! Low mileage discounts. Get Insured Online.

VIEW FULL AD LIBRARY + EXACT COPY →

A sample of ad copy from the research period. The full report includes every ad found across every location — giving you what already works instead of paying to find out.

Get a Call Built Around Your Market

What You Get in the Full Bespoke Report

The data above is drawn from our market research. The bespoke report is built specifically around your locations, your keywords, and your competitors — researched over the period you choose.

  • The complete competitor list across every location we track
  • Exact ad copy used by your top competitors, updated continuously
  • Timing patterns: when competitors advertise, and when they go quiet
  • Location gaps: where competitor coverage drops off
  • Keyword gaps: search terms with real demand but low competition
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